As marketers, keeping on top of trends and social movement is obviously key, and it’s probably not escaped anybody (marketer or not) that visual content has never been more popular! This obviously presents a massive opportunity for organisations to use video platforms to get in front of a large, captivated audience. YouTube dominates as a social network for video content… and with the recent launch of YouTube Stories, it shows no signs of slowing down.
We’ve selected 10 key stats of interest out of Hootsuite’s recent article on YouTube Stats for Marketers. Enjoy!