A little while ago, we found out that Instagram was testing hiding post likes in several countries. Mia Garlick, a spokesperson for Facebook said at the time: “We hope this test will remove the pressure of how many likes a post will receive, so you can focus on sharing the things you love” but the… Read more »
Gone are the days where a fancy DSLR and Photoshop proficiency were required to produce the perfect shot. Thanks to the ever-rising quality of camera phones (we’re looking at you portrait mode) and photo editing options available on the app store, it’s never been easier to create an insta-worthy image. Whether you’re after simple editing… Read more »
Since their arrival back in 2016, Instagram Stories have quickly taken centre stage and certainly changed the way users now use the platform. Fern, one of our Social Media Managers here at SCS, takes a look at how Stories have evolved over the years and how, as a brand, you could be using them.
Instagram users love to shop. At least that’s what Instagram tell us, and we’re inclined to agree! In February 2018, the company rolled out Instagram Shopping, allowing brands to tag specific products in their images and, in September 2018, we saw the arrival of shopping stickers in Stories. Not only did this aim to make… Read more »
As marketers, keeping on top of trends and social movement is obviously key, and it’s probably not escaped anybody (marketer or not) that visual content has never been more popular! This obviously presents a massive opportunity for organisations to use video platforms to get in front of a large, captivated audience. YouTube dominates as a… Read more »