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The growth of podcasting and the opportunity it creates for brands

I’m Kelly Butler, Marketing Director at Podcast Labs and in this guest post I’ll be talking about the growth of podcasting. Listen to this blog post here: As we enter a new decade, we find ourselves immersed in a completely digital world. Our lives are flooded with different forms of content, shared across multiple platforms… Read more »

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2020 recap: a decade of social media

blue flatlay, laptop and phone

We live in an ever-changing technological world and social media in particular changes almost daily. It’s never been easier to stay connected to people and to keep up-to-date with the world around us. We can now tailor our feeds so that we see the exact content we want to see, and block and report accounts… Read more »

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Get creative with your social media content…

SCSblog_creativecontent

Social media posts don’t have to be complicated, but they do need to engage your audience. The days of the 80:20 social media marketing rule might be over, but it’s still not a good idea to churn out the same message over and over again if no-one is interacting with it. It’s time to get… Read more »

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How Can Memes Work For Your Marketing?

what is a meme?

There’s no getting away from them, whatever social media networks you use, you’ll find an array of memes jumping out at you! And we LOVE a meme… (check out our Twitter!). You may not be as much of a meme super fan as us…. but what if they could be used to help your marketing… Read more »

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Dealing With Social Media Trolls

social media trolls

If you’ve been following the latest news from the royal family social media channels, you’ll be aware that they are making a stand on cyberbullying and social media trolls, requesting that followers be more courteous, kind and respectful when using the social channels. In specific, the social channels being talked about are the Queen’s social… Read more »