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UGC : What is it and why use it?

User Generated Content (UGC) is, quite simply, any content created by the customer. Photos, videos and even reviews are all classed as UGC! Whether you’ve been struggling to gain engagement, want to connect more with your customers, or simply want to give your social feeds a refresh – it might be time to consider using… Read more »

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How Can Memes Work For Your Marketing?

what is a meme?

There’s no getting away from them, whatever social media networks you use, you’ll find an array of memes jumping out at you! And we LOVE a meme… (check out our Twitter!). You may not be as much of a meme super fan as us…. but what if they could be used to help your marketing… Read more »

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Introducing Instagram Checkout

Instagram users love to shop. At least that’s what Instagram tell us, and we’re inclined to agree! In February 2018, the company rolled out Instagram Shopping, allowing brands to tag specific products in their images and, in September 2018, we saw the arrival of shopping stickers in Stories. Not only did this aim to make… Read more »

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Introducing LinkedIn Live

It’s pretty well known that video is the best performing content type on pretty much every social platform, with many of the most popular networks embracing and fully engaging with this type of content. Facebook introduced video content originally in 2007, with the introduction of Facebook Live in 2015. Instagram introduced the ability to upload… Read more »

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Dealing With Social Media Trolls

social media trolls

If you’ve been following the latest news from the royal family social media channels, you’ll be aware that they are making a stand on cyberbullying and social media trolls, requesting that followers be more courteous, kind and respectful when using the social channels. In specific, the social channels being talked about are the Queen’s social… Read more »