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Using Instagram Stories as a Brand

Since their arrival back in 2016, Instagram Stories have quickly taken centre stage and certainly changed the way users now use the platform. Fern, one of our Social Media Managers here at SCS, takes a look at how Stories have evolved over the years and how, as a brand, you could be using them.

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UGC : What is it and why use it?

User Generated Content (UGC) is, quite simply, any content created by the customer. Photos, videos and even reviews are all classed as UGC! Whether you’ve been struggling to gain engagement, want to connect more with your customers, or simply want to give your social feeds a refresh – it might be time to consider using… Read more »

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Introducing Instagram Checkout

Instagram users love to shop. At least that’s what Instagram tell us, and we’re inclined to agree! In February 2018, the company rolled out Instagram Shopping, allowing brands to tag specific products in their images and, in September 2018, we saw the arrival of shopping stickers in Stories. Not only did this aim to make… Read more »

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Instagram Launches IGTV!

Instagram announces IGTV

Who’s seen the new button at the top on their Instagram screen? If not, take a look – it’s a TV-shaped icon and it’s going to change your whole Instagram experience! Instagram have recently announced the introduction of their latest app called IGTV, rolling out over the next few weeks to global users on Android… Read more »

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Grow Your Sales With Instagram Shoppable

As of this week, Instagram is pushing forward with their next big step, after being trialled in the US for a year, it’s opened up its shoppable doors to ecommerce clients further across the globe including the UK. We are super excited about this new Instagram feature which enables businesses to sell physical products through… Read more »