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Social Proof & Gaining Trust

You may have heard the term ‘social proof’ floating around. But do you know what it means and, more importantly, how to incorporate it into your social strategy? Simply put, social proof is the influence that other can have on our decision making. This could be a recommendation from a friend, checking TripAdvisor for reviews… Read more »

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Instagram Test Hiding Post Likes

How often do you find yourself checking the amount of likes your latest Instagram post has received? Well with Instagram’s latest news, this could be a thing of the past! The photo-sharing app is trialling hiding post likes in a further six countries, after it began tests in Canada back in April.

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Not A Start Up…

This week, as you may have seen from our other blog posts or perhaps from our social media (especially Instagram!) we’ve celebrated our ‘official’ third birthday as a company – South Coast Social Founder Clare reflects back on the last few years.

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3 Years in Social Media

As a social media agency, it’s vital we stay up-to-date with all the latest updates and evolutions in social – fortunately we love it, which makes it easy! As we ‘officially’ turn three this month, we’re taking a look at all the ways social has changed over the past three years.

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5 Ways to Increase Facebook Engagement

Struggling to grow your Facebook engagement but don’t have the budget for boosted posts or ads? Facebook likes it when you spend money, we know that, but there’s a whole host of things you can do to boost your engagement organically too.