TikTok is evidently the social platform of the moment, and we’ve all seen its massive growth numbers, underlining its popularity, particularly among younger audiences. But is TikTok actually effective for advertising? And are TikTok campaigns able to drive offline, in-store transactions as a result of exposure and increased brand awareness?
As an agency, we’re proud to work closely with both large, established brands and small businesses and start-ups at the beginning of their journey, helping them to promote themselves and grow through their social media channels. We also stand in solidarity with the Black Lives Matter movement and whilst we’ve been publicly supporting the campaign… Read more »
Whatever the size of your business, January is the best time to take a good look at your social media channels. By looking back at insights from 2019 and figuring out where you want your accounts to be performing better, you can then create a new social media strategy for this year.