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The John Lewis Christmas ad and the power of social media!

Every year the nation awaits the John Lewis Christmas ad, poised to give their opinion on whether it has exceeded the previous year. With a staggering 17,042,208 views so far of the John Lewis 2016 video on Youtube in just 8 days since its release on 9th November, this year’s campaign has proved hugely successful… Read more »

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Apple Launch Update and their Social Hype

Did you catch the Apple update yesterday? Chances are your social media feed was full of Apple updates – no one does a big tech launch quite like it in terms of generating online hype prior to the big reveal. The big news was the launch of not one but two new smartphones; the iPhone… Read more »

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Brands We Love – Instagram Influencers My Flash Trash

Instagram is arguably the most visual of all the social media channels – as such it doesn’t fit with every brand in terms of promotion as if you don’t have a tangible product (think banks, accountants, etc) it can be hard to build up followers interested in your content.