Every year the nation awaits the John Lewis Christmas ad, poised to give their opinion on whether it has exceeded the previous year. With a staggering 17,042,208 views so far of the John Lewis 2016 video on Youtube in just 8 days since its release on 9th November, this year’s campaign has proved hugely successful… Read more »
Did you catch the Apple update yesterday? Chances are your social media feed was full of Apple updates – no one does a big tech launch quite like it in terms of generating online hype prior to the big reveal. The big news was the launch of not one but two new smartphones; the iPhone… Read more »
Instagram is arguably the most visual of all the social media channels – as such it doesn’t fit with every brand in terms of promotion as if you don’t have a tangible product (think banks, accountants, etc) it can be hard to build up followers interested in your content.