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5 Top Tips For Utilising Social Media In Your Wider Marketing Strategy

An effective social media strategy with regular activity can let you build awareness for your brand and reach new audiences that you are unlikely to touch through other forms of advertising. It can also help you to build strong relationships with your customer base, developing loyalty and promoting a strong brand image. Especially in the… Read more »

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5 Top Tips For Enhancing Customer Service Online

While life continues under government ‘restrictions’ for the foreseeable future, businesses need to continue working hard to stay in touch with their customers in a relatable and relevant way. With the current pandemic still bringing countless challenges to businesses, the good news is there are ways to keep serving customers during these challenging times. More aspects… Read more »

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Why Your Bar Should Use Social Media

colourful line of cocktails

Is your bar currently sharing updates on social media? Even when you’re closed, social media should be a key part of your marketing strategy. And here’s why…

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YouTube ad sales on the rise – should brands be on board?

Google’s parent company Alphabet released YouTube advertising revenue figures this week for the first time ever. Bringing in over $15 billion, YouTube’s ad sales rose 31% year-on-year in the last three months of 2019 and accounted for almost 10% of their overall revenue. (Source: BBC News)