As a social media agency, it’s vital we stay up-to-date with all the latest updates and evolutions in social – fortunately we love it, which makes it easy! As we ‘officially’ turn three this month, we’re taking a look at all the ways social has changed over the past three years.
Since their arrival back in 2016, Instagram Stories have quickly taken centre stage and certainly changed the way users now use the platform. Fern, one of our Social Media Managers here at SCS, takes a look at how Stories have evolved over the years and how, as a brand, you could be using them.
User Generated Content (UGC) is, quite simply, any content created by the customer. Photos, videos and even reviews are all classed as UGC! Whether you’ve been struggling to gain engagement, want to connect more with your customers, or simply want to give your social feeds a refresh – it might be time to consider using… Read more »
There’s no getting away from them, whatever social media networks you use, you’ll find an array of memes jumping out at you! And we LOVE a meme… (check out our Twitter!). You may not be as much of a meme super fan as us…. but what if they could be used to help your marketing… Read more »
Instagram users love to shop. At least that’s what Instagram tell us, and we’re inclined to agree! In February 2018, the company rolled out Instagram Shopping, allowing brands to tag specific products in their images and, in September 2018, we saw the arrival of shopping stickers in Stories. Not only did this aim to make… Read more »