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Why Hair, Beauty and Nail Salons Should Use Social Media

why hair, nail and beauty salons should use social media

There’s nothing more impressive on social media than a visual transformation, and salons make these happen every single day! Whilst posting before-and-after photos might be fairly straightforward, a lot of salons struggle to find the time to use social media marketing effectively… But this is vital for raising awareness of your hair or beauty brand…. Read more »

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‘Block And Report’ Social Media Trolls, Say Celebrities

Silenced - tape over mouth - trolls online

A group of celebrities, politicians and campaigners have made a pledge this week not to publicise online abuse, but instead to mute, block and report social media trolls. This follows the release of the #DontFeedTheTrolls report, published yesterday by new charity, Center for Countering Digital Hate (CCDH). The report suggests that hate speech including homophobia,… Read more »

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Social Proof & Gaining Trust

You may have heard the term ‘social proof’ floating around. But do you know what it means and, more importantly, how to incorporate it into your social strategy? Simply put, social proof is the influence that other can have on our decision making. This could be a recommendation from a friend, checking TripAdvisor for reviews… Read more »

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How to Write a Good Twitter Bio

Twitter has been one of the main players in the social media game since its arrival back in 2006. Amy, one of our Social Media Managers here at SCS, takes a look at what makes a good Twitter bio, and what your brand can do to make yours really stand out!