YouTube is an ever growing opportunity for brands to reach their target audience with relevant content, but many still don’t have a coherant YouTube strategy in place as part of their overall marketing plan.

Check out this Social Media Marketing podcast from Social Media Examiner – designed to help busy marketers and business owners discover what works with social media marketing. In this episode they interview Owen Hemsath, a YouTube consultant and president of Videospot, a YouTube consultancy that helps authors and brands succeed on YouTube. Owen also writes on YouTube strategy for ReelSEO. Owen will explore how to put together a smart YouTube plan and how to monetize your YouTube videos – it’s definitely worth a watch!


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